Why should you focus on Event Promotions in a digitally focused marketing landscape? Simple; events can create more personality and will streamline the education process to prospective customers and clients. Many times during the marketing process viewers will see and hear about a product only to have more questions about the details. Having trained promoters will open up engagement with these people, explain the products and services and ensure all questions are always answered while maintaining consumer impulse.

Be Brilliant has been specializing in building and managing promotional branding teams for nearly a decade. We have focused on creating event locations, designing the booth and table and more importantly creating a buzz around your brands.

Here are some key statistics to illustrate the importance of Event Promotions:

• Most marketers believe that events are a (31%) more effective channel over digital advertisement, emails and content marketing.

• 84% of event attendees say that they have a more positive view of a brand, product or service after attending an event.

• The most successful companies are spending 1.7x the average marketing budget on event promotions.

A few key reasons you should introduce Event Marketing into your plans:

• Increase brand and product awareness

• Generate Leads

• Introduce new products and services

• Boost customer loyalty and experience